TABLE OF CONTENTS :
1. Editorial
2. Synopses
3. Understanding consumer preference through fuzzy-based recommendation system
4. Exploring the relationship between emotionality and product star ratings in online reviews
5. Examining ePWOM-purchase intention link in Facebook brand fan pages: Trust beliefs, value co-creation and brand image as mediators
6. Privacy breach perceptions and litigation intentions: Evidence from e-commerce customers
7. Multinational corporation finance and accounting: An empirical transaction cost economics analysis
8. Person-organisation fit, person-job fit and organisational citizenship behaviour: An examination of the mediating role of job satisfaction
9. Factors affecting changes in insured status of rural and urban households: A study over two time periods in India
10. IMRDC 2022: Announcement for Delegate Registration